Archive of: mascot
How mascots can elevate your brand
If you’re in any doubt as to the power of a mascot, we have two words for you: Aleksandr Orlov.
This cute meerkat mascot was introduced by Compare the Market in 2008 when the company embarked on a brand rescue mission. By 2010, their market share had soared by 76% despite competitor share falling 30%.
Posted: 27 March 2015
How we revolutionised our website
As you may already know from our zealous celebrations, Kubiak has turned 25! What better present to give ourselves than a swanky new website, adorned with our refreshed brand. We even gave our mascot, Alan, a makeover…
Posted: 11 February 2015